Playalong Gaming, 2nd Screen Content Activation and Gamification
SCREEN.ZONE® is an app (iOS, Android) and cloud-based platform for playalong gaming and the activation of 2nd screen contents & digital incentives on mobile devices. It enables the triggering of small screens via big screen audio signals and other audio sources – to generate fun and added value for the audience.
Massive crowds, small groups and single persons can play simple quiz games, skill, sports & action games in sync with the big screen and alongside any audio-containing broadcasts. Competitive elements increase the fun factor and player motivation. Additional gamification features can be used to reward active and frequent users – and to increase customer retention and loyality.
The system doesn’t require on-site hardware installations and is usable in any in-/outdoor environment. Common examples are cinemas, stadiums, music festivals, fan fests, corporate events, TV shows, TV & radio broadcasts, digital signage screens and retail stores.
An existing app including a simple trivia game can be rented, branded and customized. Individual apps and playalong games of different types can be concepted, designed and produced on demand. The SCREEN.ZONE® technology and platform could also be integrated into existing apps.